It involves creating a clear and positive image of brand in the minds of your target audience. It should influence by rational and emotional level to generate public loyalty to your brand.
We research your audience, analyse their behaviour and develop your brand based on objective data but without forgetting something important in branding: Passion. We build stories that appeal to emotions.
“People influence us, voices move us, books convince us, facts thrill us”John H. Newman
Multichannel campaigns means delivering the message through different channels to reach the target audience, using a different language depending on the channel used.
We create, launch and manage campaigns taking the more effective way to communicate the right message on each channel. We integrate each message in an overall communication strategy that generates a solid, clear and positive brand.
The social media are a powerful tool for awareness campaigns because it´s easy to spread the word in a short period of time.
We analyse the target audience and adapt the message to every social network. We use different kind of material to communicate the campaign and make it attractive. We measure the interactions and modify the message or reinforce it if necessary.
Online campaigns using tools or web applications to enhance the active participation of the public through interaction.
We create attractive websites and applications that encourage interaction. We use the web tools that best suit each audience and develop multi-device campaigns.
What is it?
The videos are an excellent way to communicate through using content. 50% of the traffic on mobile devices is video format and 55% of online users open at least one video a day. It is estimated that in 2018, 79% of mobile traffic will be online videos.
We create videos for our clients to achieve specific objectives, be it creating brand awareness or to generate leads. We have a team of video creation experts to cover the entire process, from the initial idea, screenwriting, animation, recording, editing and post production.
We develop all kinds of video: for social media campaigns, corporate videos for internal meetings and events, video tutorials, case studies, video product or spots.